
Lubbock
This is West Texas
Unlock the secrets of a place filled with an authentic history and vibrant arts scene. With sunsets that can ease even the busiest mind, a rich musical legacy that plays on and a western culture true to its roots, Lubbock, Texas is more than a city…it’s an experience.
 | | McPherson Winery | Whether you want to relax and enjoy a glass of wine from a local vineyard, play a round of golf at the championship Rawls Golf Course, have a night out on the town in the Depot Entertainment District or explore real western traditions at the National Ranching Heritage Center, Lubbock has something for everyone.
Although we are a thriving city of more than 229,000, Lubbock prides itself on small town hospitality and West Texas charm. Home to Texas Tech University, Buddy Holly, award-wining wineries and world famous sunsets, Lubbock will entertain and delight both young and old.
A trip to Lubbock would not be complete without a stop at the Buddy Holly Center. The center features a permanent exhibit dedicated to the life and music of Buddy Holly, a pioneer of rock ‘n’ roll. Unique memorabilia ranging from his famous glasses to his guitar are on display. Across the street, visitors can take a walk on the West Texas Walk of Fame honoring great West Texan musicians, artists, actors and entertainment legends.
For the sports enthusiasts, Lubbock has many things to offer. The Texas Tech University Red Raiders have year-round sporting events from hard-hitting, Big XII football match-ups and action-packed basketball. Or take matters into your own hands and tee off on Texas Tech’s Rawls Golf Course, voted Golf Magazine’s #23 Best 50 Golf Courses in the U.S. for $50 or less, Golf Week’s #3 University Golf Course in America, and Golf Digest’s #2 New Affordable Public Golf Course in the U.S.
 | | First Friday Art Trail | If you are looking to add a little culture to your life, hop on a trolley and enjoy a night full of art on the First Friday Art Trail held every month. For contemporary art on the South Plains, visit the Louise H. Underwood Center for the Arts featuring a campus that includes working studios, galleries and a theater. Lubbock is also home to Ballet Lubbock and the Lubbock Symphony Orchestra. At the end of the day enjoy a glass of wine from one of our five award-winning wineries.
In addition to great shopping, dining and nightlife entertainment, Lubbock offers an abundance of activities for the entire family. Be sure to visit Mackenzie Park and view some of Lubbock's most beloved critters at Prairie Dog Town. The Science Spectrum & Omni Theatre provides a hands-on museum and movie theater that’s perfect for a family adventure. At night, enjoy a movie by starlight at the Stars and Stripes Drive-In Movie Theater.
Brush up on your western history while visiting the National Ranching Heritage Center’s 48 authentic structures dating from the late 1700s through the 1950s. Home to more than 150 rare and fully restored windmills, the American Wind Power Center is the largest windmill museum in the world! See how farming has transformed at the American Museum of Agriculture, and finally, visit The Silent Wings Museum where the story of the U.S. Military Glider Program is told.
The next time you are planning a weekend getaway, business convention, group tour, meeting or reunion, let Visit Lubbock, the Lubbock Convention and Visitors Bureau, help you have a hassle-free and memorable experience! For more information browse our website visitlubbock.org or feel free to call us at 1.800.692.4035.
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