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New Braunfels, Texas
390 S. Seguin Ave
New Braunfels, TX 78130
tourism@nbchamber.com
830-625-2385
www.visitnbtx.com

Two camels stand close together at Animal World & Snake Farm Zoo, with one camel appearing to smile at the camera.Attractions in New Braunfels

In New Braunfels, Texas, there are so many things to do, including boutique hotels, unique shopping experiences, award-winning restaurants, and unforgettable live music! Go to VisitNBTX to plan your next getaway!


Animal World & Snake Farm Zoo 

For over fifty years, the Animal World & Snake Farm Zoo has captivated visitors from all over Texas. Established in 1967 as the “Snake Farm,” it’s now home to over 500 species of snakes, reptiles, and exotic mammals. Learn about conservation through friendly, up-close animal encounters from playful otters and pythons to majestic lions and more.

5640 S Interstate 35
New Braunfels, TX 78132
(830) 402-4603Performers take a bow on the Brauntex Theatre stage as an enthusiastic audience applauds during a live performance in downtown New Braunfels.


Brauntex Performing Arts Theatre 

Step into the heart of downtown New Braunfels at the Brauntex Theatre, a beautifully restored historic venue where classic charm meets modern entertainment. From Broadway-style shows to live music, film screenings, and special events, the Brauntex brings the stage to life for every visitor.  

290 W. San Antonio St.
New Braunfels, TX 78130
(830) 627-0808


Visitors float along the Comal River in New Braunfels on colorful inner tubes, surrounded by towering cypress trees and a scenic stone bridge.Comal and Guadalupe Rivers

Float, paddle, and play on New Braunfels’ iconic rivers! The Guadalupe and Comal rivers offer endless adventure year-round. Tube, canoe, kayak, or paddleboard while taking in gorgeous scenery. The Guadalupe is also a hotspot for fly-fishing, with thousands of rainbow trout released each winter. The spring-fed Comal stays at a perfect 72°F and winds through downtown, the Wurstfest grounds, and Schlitterbahn Waterpark, making it a tubing experience like no other. Adventure is always around the bend!

River-Access

  • Comal River — Prince Solms Park: 100 Liebscher Drive, New Braunfels, TX 78130
  • Guadalupe River — Cypress Bend Park: 503 Peace Avenue, New Braunfels, TX 78130
    An aerial view of downtown New Braunfels at sunrise captures golden light spreading across the city skyline, tree-lined streets, and surrounding neighborhoods.

Downtown New Braunfels

Downtown New Braunfels isn’t just a destination—it’s an experience. Catch a show at the Brauntex Theatre, enjoy live music seven days a week, shop at unique boutiques, and savor cuisines from locally owned restaurants. Join in the fun at seasonal festivals and events that make every visit vibrant and memorable. Downtown New Braunfels has it all for an unforgettable visit.

500 Main Plaza
New Braunfels, TX 78130
(830) 221-4000

An elevated view of New Braunfels' historic district at sunset features the iconic water tower, historic buildings, and tree-lined streets beneath a colorful Texas sky.


Gruene Historic District

Along the Guadalupe River, Gruene offers a unique blend of history, music, and local flavor. Enjoy free daily music and special events, savor delicious cuisine at charming eateries, and take a leisurely stroll through the quaint, locally owned shops in the historic district for a truly memorable experience.

1601 Hunter Rd.
New Braunfels, TX 78130

A family enjoys a picnic beside the Comal River in Landa Park, with a scenic footbridge, lush trees, and the miniature train visible in the background.


Landa Park

Located in the heart of the Texas Hill Country, the 51-acre Landa Park offers a variety of amenities under the shade of giant oak trees, including miles of walking trails, three playgrounds, an outdoor amphitheater (known as the Dance Slab), a miniature train, two hiking trails in Panther Canyon, an arboretum, the Landa Park Aquatic Complex, the Wurstfest grounds, and the world-famous Comal Springs and the beginning of the Comal River.

164 Landa Park Dr.
New Braunfels, TX 78130
(830) 221-4350

Visitors explore the stunning limestone formations inside Natural Bridge Caverns while a guide points out towering stalactites and stalagmites along the illuminated cave trail.


Natural Bridge Caverns

Explore ancient underground wonders below and experience new heights above at Natural Bridge Caverns, home to several attractions in one place. Start with a guided tour of the caverns and see dramatic, otherworldly formations. Then, head to a four-story ropes course that kids and adults can traverse with the help of safety ropes. Top things off by seeing the largest colony of bats take flight to the skies (during select times of the year).

26495 Natural Bridge Caverns Rd, 
San Antonio, TX 78266
(210) 651-6101

A southern white rhinoceros and its calf stand together at Natural Bridge Wildlife Ranch, surrounded by open habitat beneath a clear Texas sky.


Natural Bridge Wildlife Ranch

Tour 450 acres of rolling hills to see more than 500 animals up close and personal! The well-tended creatures represent 40 exotic, native, and endangered species worldwide. Natural Bridge Wildlife Ranch features self-guided and guided tours, as well as themed experiences focused on dinosaurs, birds, and more. Don’t forget to check out the VIP experience with rhinos and giraffes.


26515 Natural Bridge Caverns Road
San Antonio, Texas 78266
(830) 438-7400

Two riders speed down the Master Blaster water coaster on a bright yellow raft, passing beneath castle-themed structures at Schlitterbahn New Braunfels.


Schlitterbahn Waterpark and Resort

The ultimate summer bucket list destination, Schlitterbahn Waterpark and Resort features a huge variety of experiences, from river rides to water slides. Each single area of Schlitterbahn is as big as most regional water parks, giving parents and kids endless things to do, from the mild to the wild. Each area includes a swim-up bar, not-so-lazy river, a children’s area, and its own signature attractions. Whether you’re into thrills or just chilling out, this world-famous park is the place to be.

A family explores interactive exhibits at Sophienburg Museum & Archives, with children pointing toward a cowboy display featuring historic ranching artifacts.
400 N Liberty Ave
New Braunfels, TX 78130
(830) 625-2351


Sophienburg Archives & Museum of History

Step into the heart of New Braunfels’ history at the Sophienburg Museum & Archives, a must-visit cultural destination that tells the compelling story of Texas’ German settlers. Browse thoughtfully curated exhibits that showcase artifacts, photographs, and documents. The Sophienburg offers a delightful bonus for visitors of all ages: Sophie’s Shop. Tucked inside this charming museum, the shop is a curated boutique filled with unique books, handcrafted German-inspired items, and one-of-a-kind keepsakes that reflect New Braunfels’ heritage.

401 W Coll St
New Braunfels, Texas 78130 
(830) 629-1572 

A couple enjoys snacks beneath the Stars & Stripes Drive-In Theatre screen in New Braunfels as the evening sky fades into twilight.


Stars & Stripes Drive-In Theatre

Lights, snacks, action! Watch first-run movies on three giant screens, munch on classic drive-in treats, and grab a bite in the café. Don’t forget the kids—the playground guarantees extra fun for the whole family!

1178 Kroesche Ln.
New Braunfels, TX 78130
Office: 830-626-1956
830-620-SHOW (7469)

Children wearing life jackets leap from floating AquaGlide obstacles at Texas Ski Ranch's Aqua Park, enjoying an exciting day of water-based adventure.


Texas Ski Ranch

Make a splash in the Texas Hill Country! Wakeboard, water-ski, or conquer the ultimate floating water park at this 70-acre playground with sandy beaches and lessons for all skill levels. Add in paintball, and you’ve got the perfect adventure day. No coast trip required!

6700 IH 35 N
New Braunfels, TX, 78130
(830) 627-2843


An aerial view of WhiteWater Amphitheater shows a packed outdoor concert crowd gathered before the stage, surrounded by the scenic Texas Hill Country.Whitewater Amphitheater

Located on the banks of the Guadalupe River, Whitewater Amphitheater is an exceptional live music venue offering a unique and intimate outdoor experience for both locals and tourists. More than just a concert space, Whitewater features top artists performing amidst breathtaking scenery, right on the riverbank under the stars.

11860 FM306 Ste 1
New Braunfels, TX 78132

(830) 964-3800

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Contact Information

New Braunfels, Texas
390 S. Seguin Ave
New Braunfels, TX 78130
830-625-2385
www.visitnbtx.com

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